by Deborah | Sep 9, 2019 | Behaviour, Communications, Content, Crisis management, Perception, Twitter
What do the words grab bag mean to you? My first thought is a giant bag of crisps or sweets placed by the till in a shop. Just me? On Sunday (8 September) tweets started to appear using #grabbag. A competition to win a giant bag of crisps? Nope. They were tweets from...
by Deborah | Aug 19, 2019 | Behaviour, Communications, Content, Crisis management, Data, Ethics, Facebook, Nudge theory, Social media
Hands up if you’ve watched The Great Hack on Netflix? I wasn’t going to watch it as I felt I knew the bones of the story from following the revelations, in real-time, as they came to light on Twitter, and reading the many Guardian and Observer articles but I succumbed...
by Deborah | Dec 16, 2015 | Crisis management, Customer service, Facebook, Jargon, Social media, Tone of voice, Twitter
By Deborah Wroe I read a tweet the other day from someone suggesting all CEOs should manage their company’s social media for a day. I think it was from a social media manager 😉 I’m a big fan of back to the floor stuff. That TV show ‘Back to the floor’ ah no,...
by Deborah | Mar 22, 2015 | Crisis management, Customer service
By Deborah Wroe Back in the day (the mid 80s) we laughed at inept catering establishments via the medium of TV and the genius that is Victoria Wood. If you haven’t seen “Two Soups” from As Seen on TV, you can find the link at the bottom (even if you have it’s well...
by Deborah | Dec 13, 2013 | Crisis management, Ethics, PR
By Deborah Wroe I was brought up not to tell lies, so much so that I even struggle with white lies, (A friend: “Does my bum look big in this?” Me: “Er, the blue is more flattering”) so how did I end up in the seedy world of secrets, lies and spin that is marketing and...
