By Deborah Wroe Given the news overload of late you may have missed the announcement in early June of a new museum in Sweden dedicated to all things failure. The world’s first Museum of Failure is the brainchild of Dr Samuel West, an organisational psychologist. The...
You can’t handle the truth
I got an email the other day from a business I last used 6 months ago. It was only a couple of lines and was seeking feedback on their services. It literally said can you tell us what we are doing right and what we are doing wrong. I thought good for them in seeking...
Tight arse Tuesdays and other incentives
By Deborah Wroe Special offers, money off vouchers, early bird prices and happy hour are all incentives to get people to take up your services, sometimes to fill quiet periods, or to get new customers in your door. Tight arse Tuesday is an Australian phenomenon and...